Privacy Policy

Privacy Policy for https://best-thing-to-feed-wild-birds-uk.feedersandmore.co.uk

Introduction

Welcome to our website, https://best-thing-to-feed-wild-birds-uk.feedersandmore.co.uk (henceforth referred to as “Best Thing to Feed Wild Birds UK,” “the Company,” or simply “we”). We are dedicated to protecting your privacy and ensuring the security of your personal data. This Privacy Policy outlines our practices regarding the collection, storage, access, and processing of personal information in adherence to various international privacy laws and regulations, including but not limited to:

  • Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA)
  • Quebec Law 25 on the protection of personal data in electronic documents
  • The General Data Protection Regulation (GDPR) of the European Union
  • The General Data Protection Law (LGPD) of Brazil
  • California Consumer Privacy Act (CCPA)/California Privacy Rights Act (CPRA)
  • Colorado Privacy Act (CPA)
  • Utah Consumer Privacy Act (UCPA)
  • Connecticut Consumer Data Protection Act (CTDPA)
  • Virginia Consumer Data Protection Act (VCDPA)
  • South Africa’s Protection of Personal Information Act (POPIA)

Scope

This Privacy Policy applies to all aspects of our online presence, including but not limited to:

  1. Our official website at https://best-thing-to-feed-wild-birds-uk.feedersandmore.co.uk.
  2. Any applications, services, and products offered through our platform.
  3. Interactive features on our websites, such as forms, surveys, and comment sections.
  4. Communications initiated by us, including newsletters, emails, phone calls, and text messages (SMS).

Please note that this policy does not extend to third-party platforms, applications, products, or services accessed through links on our website. These external entities have their own privacy policies, and we encourage you to review them before providing any personal data.

Processing Activities

This policy outlines the ways in which Best Thing to Feed Wild Birds UK processes your personal data:

  1. Account and User Management: When you use our applications or services as an authorized user, we collect and process account-related information for registration, authentication, and account management purposes.
  2. Transactions: If you make a purchase on our website or utilize our payment services, financial and transaction details are securely processed to facilitate the exchange.
  3. Communication: We may contact you via various channels (email, phone, SMS) for transactional updates, service announcements, marketing communications, or surveys, with your consent where required.
  4. Data Collection through Interactions: We gather information about your interactions with our website and services, including browsing history, page visits, and user behavior patterns.

Personal Data Collection

We collect several types of personal data, which can be categorized as follows:

  1. Account Information: This includes usernames, passwords (hashed and salted), and profile details you provide during registration or account creation.
  2. Payment Information: Credit/debit card numbers, payment tokenization data, and billing addresses are securely stored for transaction processing.
  3. Financial Information: We may collect bank account details if you choose to set up direct debit payments or participate in promotional schemes.
  4. Purchase Information: Details of products purchased, including quantities, prices, and delivery information.
  5. Mobile Device Identifiers: Unique device identifiers (UDIDs) and mobile phone numbers for the purpose of delivering content and services optimized for your device.
  6. Location Data: Geographic location data from your device when you interact with our geolocated services or consent to location sharing.
  7. Feedback and Reviews: Personal details and feedback provided through customer support, surveys, or product reviews.
  8. Social Media Information: If you choose to connect your social media accounts to our services, we may access your public profile information from these platforms.
  9. Product Interest: Details of products viewed, added to cart, or purchased on our e-commerce platform.

Cookies and Tracking Technologies

We employ cookies and similar tracking technologies for several purposes:

  1. Strictly Necessary Cookies: These ensure the basic functionality of our website and services, enabling features like login, account management, and session maintenance.
  2. Preference Cookies: Used to remember user preferences, such as language selection, layout preferences, and ad personalization.
  3. Analytics Cookies: We utilize these cookies for analytics purposes to understand how visitors interact with our site, including metrics on page visits, bounce rates, and conversion paths.

Users can manage their cookie preferences through our Cookie Manager tool, allowing them to control which types of cookies are set and how they behave on our website.

Retention and Deletion of Data

We retain personal data only for as long as necessary or as required by law. The retention periods vary based on the type of data and its purpose:

  1. Account Information: Retained until your account is inactive for an extended period (as defined in our terms of service).
  2. Transaction Records: Stored for accounting, tax, and fraud prevention purposes (up to 7 years).
  3. Customer Support Interactions: Retained to provide ongoing support and improve our services (up to 5 years).
  4. Marketing Communications: Your choice to opt-out or unsubscribe from marketing emails is respected, and such data is typically deleted immediately.
  5. Analytics Data: Aggregated analytics data may be retained indefinitely for trend analysis but will not include personally identifiable information.

Upon determining that personal data is no longer needed or upon request for deletion, we ensure its secure deletion or anonymization.

Security Measures

We have implemented robust security measures to protect your personal data from unauthorized access, disclosure, alteration, or destruction:

  1. Data Encryption: We employ industry-standard encryption protocols for both storage and transmission of sensitive data.
  2. Secure Third-Party Processing: We engage reputable third-party service providers who adhere to strict data protection standards to process certain services on our behalf.
  3. Access Controls: Strict access controls are in place, limiting access to personal data only to authorized personnel who require it for specific purposes.
  4. Regular Audits and Updates: Our security measures undergo regular audits and updates to ensure ongoing protection against emerging threats.

Children’s Privacy

Best Thing to Feed Wild Birds UK does not intentionally collect or solicit personal information from children under the age of 18. If you are a parent or guardian and believe that we have collected such data by mistake, please contact us using the details provided below, and we will take prompt action to ensure its deletion.

Your Rights (Subject to Local Laws)

Depending on your location, you may have certain rights regarding your personal data:

  1. Access: The right to request access to the personal data we hold about you and to know how it is being processed.
  2. Rectification: The right to correct or update incomplete or inaccurate personal data we possess.
  3. Erasure (Right to be Forgotten): The right to request the deletion of your personal data, subject to legal exceptions.
  4. Restriction: The right to restrict processing of your personal data under certain circumstances.
  5. Portability: The right to receive a copy of your personal data in a structured, commonly used format and to transfer it to another controller.
  6. Objection: The right to object to the processing of your personal data for specific or direct marketing purposes.
  7. Non-Discrimination: The right to be free from discriminatory decisions based solely on automated processing of your personal data.
  8. Appeals and Complaints: You have the right to file an appeal or complaint with relevant supervisory authorities regarding our handling of your personal data.

To exercise any of these rights, please contact our Privacy Team at your earliest convenience using the details provided in the ‘Contact Information’ section below. We will respond within a reasonable timeframe as per applicable laws.

Changes to Policy

Best Thing to Feed Wild Birds UK reserves the right to update or modify this Privacy Policy at any time. Any changes will be effective immediately upon posting on our website, and we encourage users to review this page periodically for updates.

Contact Information

For any inquiries, requests to unsubscribe from marketing communications, or questions related to data privacy, please contact us:

We value your feedback and welcome any suggestions regarding our Privacy Policy.